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3 Hong Kong is leading among telco operators as the first to announce the activation of 700MHz band spectrum mobile phone base stations. This wavelength of spectrum allows for ultra-strong penetration providing 5G coverage. It means better coverage in both less densely populated rural areas and urban areas with intense building coverage. The base stations were activated at midnight on 30 June to celebrate the 25^th anniversary of the establishment of the Hong Kong Special Administrative Region on 1 July 1997.  

3 Hong Kong has opened the first-ever virtual retail store by a digital operator on the metaverse platform Voxels, best known for supporting the arts community and NFT displays. 3 Hong Kong’s virtual ambassador, Meta Boy, will ‘live’ in the store and provide visitors with information on 3 Hong Kong products and services. Join 3 Hong Kong in the metaverse!  

Crypto-savvy customers of 3 Hong Kong can now pay for their monthly fees, purchases of mobile devices and value-added services, using a range of cryptocurrencies. Multiple wallets are accepted, no minimum spend is required and there are no administrative fees, making it a truly crypto-friendly platform. The facility is provided via a partnership with FTX US, a leading digital asset exchange platform.  

5G is a platform to build dreams on and 3 Hong Kong is helping dreamers to climb on board. It works with small businesses and the community to help them overcome COVID-19 challenges and to unite their artistic vision, with an eye on the stars.  

The star-studded celebrity event to launch 3 Hong Kong’s Passion beyond Imagination non-fungible token (NFT) art and 3’s rapidly expanding 5G network, were in the spotlight. Hutchison Telecommunications Hong Kong Holdings (HTHKH) has invested over HK$3 billion since 2019 to expand its mobile network and develop 5G. Many 3.5 GHz 5G ‘golden spectrum’ base stations have been deployed – more than any other provider in town – to the delight of customers enjoying super-high speed and ultra-low latency. In Hong Kong, there are more than 400 sales points in Fortress, PARKnSHOP, Watsons and 3 stores, plus online channels. Canning Fok, HTHKH Chairman and Group Co-Managing Director of CK Hutchison, said that by leveraging 3 Group’s global network in 12 markets, advanced technologies and services can easily be introduced to Hong Kong from other markets, making 3 Hong Kong the undisputed king of delivering 5G services in the city.  

3 Hong Kong is leveraging the footprint of over 400 A.S. Watson Group (ASW) retail outlets across Hong Kong including Watsons and PARKnSHOP. SoSIM pre-paid SIM cards can be purchased and recharged at the many locations. Buying SoSIM at ASW outlets also earns points on MoneyBack, the multi-retail brand loyalty programme. MoneyBack members can also receive a range of offers.  

3 Hong Kong and FORTRESS teamed up to create 3HK@FORTRESS – a shop-in-shop experience inside 26 FORTRESS stores. In addition to purchasing a wide range of home appliances, smartphones and accessories, customers can access mobile services including subscriptions, contract renewals, SIM card replacement, name changing, bill payment and autopay services – promoting all-round new 5G smart living experience.